Our Story
Inspiring A World of Positivity
Beach Squad® is a local business in Daytona Beach that's not just a custom print shop that hosts beach cleanups– we're creating a positive impact in people's daily lives, and inspiring communities worldwide!
Kyle Sitter is the founder of Beach Squad, a company that has evolved from a childhood passion for kindness and environmental sustainability into a global movement to Promote Positive Energy®!
The Early Beginnings:
The journey towards creating Beach Squad and a world of positive energy began when Kyle was just a toddler, walking the streets with his grandmother, picking up trash.
His grandmother, an advocate of random acts of kindness, taught him the profound impact of spreading positivity to other people and our environment.
In the first grade, he decided to take his passion for helping the community to the next level by starting "Kyle's Kookies."
He baked and sold cookies in his neighborhood town in Minnesota for 3 years to raise funds for local charities that provided clothing to the homeless during the cold winters.
The Birth of Beach Squad:
Later in life while living in a small town in Costa Rica, Kyle continued his passion of inspiring positivity by creating events and hosting beach cleanups within the local community in order to raise funds to fix the devastating shoreline erosion issues threatening the town.
At the same time, he was incorporated his graphic design talents into creating the first line of Positive Energy Apprael in order to help spread positivity through shirts and hats.
This led to the idea of creating Beach Squad as a way to unite like-minded individuals interested in creating a positive impact in each others lives and our environment.
The first "Beach Squad Music and Arts Festival" was created and held in Esterillos Oeste, Costa Rica, in order to raise funds for shoreline erosion problems. The festival featured local musicians and artists, uniting the community in a shared mission to create a positive impact in each others lives and protect their environment
FROM DREAM TO REALITY:
As the success of these endeavors grew, Kyle formalized Beach Squad and opened up a retail location in Daytona Beach, Florida, with a clear mission: to create a positive impact in people's lives and our environment, while setting an inspiring example for others to follow. It is a mission rooted in kindness, community, and sustainability.
Today, Beach Squad has evolved into a full custom print shop including an ever-evolving line of Positive Energy Apparel, while hosting and engaging in hundreds of community events to help create a positive impact in all of our lives and our environment.
Every day, each of us has an opportunity to to create a better world for ourselves and our surroundings.
Beach Squad is here to inspire this and help people Promote Positive Energy® to each other and our envronment worldwide!
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